With advancements in mobile technology, which includes mobile platforms as well as devices, it is certain that mobile apps can push an eCommerce business to heights never imagined. Of course, this success depends on the quality of the eCommerce app and the features and functionalities it offers consumers. Building an eCommerce app is not an easy process because it has too many elements involved, but it does not have to be an expensive project. Before we discuss the cost of eCommerce mobile apps, let’s look at the various aspects of eCommerce that impact the cost.
Why an eCommerce Mobile App is Essential?
E shopping on the go is something that consumers love. They want to be able to shop no matter where they are, which means e-tailers can’t afford to have a mobile app.
Excellent Marketing Channel
Once a user has downloaded an app, they are connected to the brand owner, giving the brand an open marketing channel that can be used to communicate with the consumers. Communication can be in the form of offers, new products, loyalty programs etc.
Retailers can also collect vital customer data to analyze purchase patterns and behaviour, which will help them customize their offerings.
What Impacts Cost of eCommerce App Development?
Choice of Platform
The choice and the number of platforms you want your eCommerce mobile app to run on will add to the cost of eCommerce App Development. Android apps typically cost more than IOS apps. Building for only one platform will also cost lesser than building for both. There are three main types of apps, i.e. native, web-based, and hybrid. This is important because the type of app will decide what framework is used by app developers as well as the framework of the app. Typically, native apps can be directly installed and work even without an Internet connection, unlike web apps that need an active net connection to work. Hybrid apps have both native and web apps attribute. Native apps are the most expensive to build as compared to the other two because they offer more functionality, as well as more specialized developers.
Any eCommerce app must have a very attractive UI because consumers want a great visual experience as much as they want a smoothly functioning app. The average cost of design for an app ranges between USD 12,000 to USD 30,000 and includes icons, screen design etc. Since design has numerous elements, attention to detail is critical. For example, Android apps must be fine-tuned to the Play Store design guidelines. The cost of designing eCommerce apps also varies as per the desired flexibility and the versatility of the app design.
A wire frame is the architecture or layout of the app that indicates what will go where, i.e. arrangement of pages and placement of icons, navigation etc. There is even a cost associated with building the wire frame for an eCommerce mobile app. Depending on the number of screens or pages, a wire frame can cost between USD 500 to USD 1,500.
Cost by Features
Entry-level: USD 5,000 – 30,000
- Basic UI
- Registration and login
- User profile
- Reviews, ratings etc
- Push notifications
- Shopping cart
- Payment gateway
Mid-level: USD 20,000 – 90,000
- All the above features
- Engaging UI
- Advanced search
- App icon
- Cloud integration
- Additional features like location, calendar etc.
Enterprise-grade: USD 50,000 – 1,50,000
- All the features of a mid-level app
- Interactive and personalized UI
- Device sensor data
- Auto order confirmation
- Multi-vendor handling
- Payment processing
- Crash Reporting
- Multilingual Support
- Multiple APIs
- Two-factor authentication
While the costs listed above are predictable and unavoidable, there are some additional costs involved in eCommerce App Development, namely
- Selected platform’s software license
- Cost of equipment
- Social media integration
- Database and server cost
- Charges for uploading to app stores
- Cost of updating and maintaining the app
- Live support cost
- Costs related to marketing and promotion
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Keeping all these requirements and factors in mind, the typical cost of eCommerce mobile app ranges between USD 30,000 and USD 170,000. You are just a step away from getting your own eCommerce mobile app. Contact us now and get your free quote.